By Elyse Glickman
  • Copy link to share with friends

If you are searching for a serene spa experience in Mexico’s Yucatán Peninsula rooted in culture and history, let cenotes be your guide. Tucked into lush jungles and caves, these secret destinations began as collapsed limestone sinkholes that filled with pristine fresh water from underground rivers and evolved into hidden escapes from the resort area’s busy resort enclaves. In addition to lush vegetation and intricate geological formations, they were regarded by ancient Maya civilisation as sacred portals to the underworld and essential water sources within the ocean-surrounded Yucatán Peninsula. While an estimated 6,000 of them exist, Suytun, Cenote Azul, and Cenote Ik Kil stand out among travelers in the know.

In an area that has evolved into a global one-stop travel shopping destination since the early 70s, where many developments vie for a wide swath of visitors, finding that hidden spa gem is a tall order. Thankfully, the spas at the recently-opened AVA Resort Cancun, above, and the more intimate Palafitos Overwater Bungalows/El Dorado Maroma, below, outside of Playa Del Carmen, are unexpected finds hidden in plain sight, like the best cenotes.

While these properties could not be more different from one another, their intentional nods to ancestral and contemporary Mexican wellness ideals are built into their interior design. They showcase local and regional skin and body care products, modalities, and sustainable features that may not be found at some larger internationally branded five-star resorts. While full-service spa and hydrotherapy rooms are must-have amenities for luxury-tier hotels, these Mexican-owned properties have gone the extra mile to create destinations that tap into their locales rather than lean too heavily on ideas from other parts of the world.

"

"The Spa at AVA Resort Cancun and The Náay Spa Maroma, serving Palafitos Overwater Bungalows and El Dorado Maroma Mexican-owned properties, have gone the extra mile to create retreat experiences that tap into Mexican heritage and wellness traditions."

The Náay Spa Maroma is neatly tucked in between the El Dorado Maroma Resort and Palafitos Overwater Bungalows—the only overwater bungalow property in North America. The two resorts also share one of the longest stretches of white sand beach in the region and an exceptional food program with offerings running the gamut from innovative pan-Mexican fusion to authentic street food and traditional breakfasts that have guests reconsidering going off property. However, the spa is arguably the star amenity. Palafitos guests receive enhanced access to many of its features, such as complementary beachfront massages and use of the hydrotherapy room.

Náay’s understated entryway doesn’t prepare one for the bright three-story atrium that envelops him or her on the other side of the door.  Chandeliers and a color scheme of seafoam, palm frond green, and turquoise set a relaxing mood that evokes the sea just below the overwater bungalows and The Grill, Palafitos’ exclusive fine dining restaurant. While wines from Valle de Guadalupe El Cielo are served inside restaurants at both properties, products enriched with nutriative winemaking by-products are used in the treatments and are only available for purchase here and at the El Cielo winery/resort in Baja California.

The facility has spectacular sea views from several of the treatment rooms, a beauty salon, a bridal lounge, and a gorgeous retail area. The menu is comprehensive, with a variety of classic massages, facials, reflexology, body treatments, men’s services, and couples’ packages. The emphasis on local “ingredients” is what stands out, particularly the use of Maroma sea moss with antioxidant and detoxifying properties. Locally-sourced herbs, plants, and traditional Mayan techniques, some with pre-Hispanic origins, are also incorporated.

A popular signature treatment package starts off with an hour-long hydrotherapy journey led by an assigned “spa butler.” She will guide the guest through a ritual that includes an aromatic mud bath in a steam room, a few minutes in a traditional sauna, bracing showers, and a hydrotherapy circuit room with glasses filled with red or white wine-infused water served to prepare the body and facial treatments. Inside the treatment room, the practitioner administering the service explains the most local aspects of the massage and facial yet never talks too much. The way the experience is handled allows the benefits of the products and techniques to truly sink in.

"

"An emphasis on regional herbs, plants, and the by-products of wine production distinguishes Náay from other spas in the area. The use of Maroma sea moss with antioxidant and detoxifying properties as well as locally-sourced herbs, plants, and traditional Mayan techniques, provides sensory continuity through the treatment."

At first glance, the AVA Cancun Resort has the look and hallmarks of a fully-loaded oceanliner, complete with a food and beverage program that rivals some of the best luxury cruise lines. While Gensler Architects is responsible for the bright, bubbly contemporary look of the overall property, the 66,000-square-foot wellness complex feels separate from the rest of the bustling property. In this case, it is a good thing.

On the left side of the corridor, a set of doors leads to an impeccably maintained two-level fitness area with class spaces. As one familiar with large resorts would expect, it is well lit and enlivened with rock, R&B, and dance tracks coming out of the speakers, but at the perfect volume. The door on the left opens into the Spa at AVA Resort Cancun. Past those doors, one is enveloped in a space seemingly inspired by a cenote, with its evocative earthy colour palette of blues, grays, and tans.

 

When asked, the receptionists explain the aesthetic is “Organic Minimalism” with its strategically placed rocks and stones, and furnishings and light fixtures with curved shapes, creating an effect that is at once bold and comforting. With this vibe, it is initially hard to believe the spa holds 55 treatment cabins, a hydrotherapy circuit, sauna, steam room, and relaxation lounges. Thoughtful amenities distributed throughout include heated ergonomic loungers, chlorophyll-infused water, and healthy snacks.

Spain’s Natura Bissé is the primary skincare line used in many treatments and sold in the retail area alongside emerging high-end brands with organic ingredients. Mexican herbology, sound healing devices, and traditional hydrotherapy rituals, however, make up the backbone of the spa menu. Many of the facials and massages are personalized on the spot based on the needs of the individual guests. Non-invasive facial techniques are a point of pride, delivering visible, results-driven skin care benefits without invasive techniques or chemicals.

The menu also boasts many interesting nature-inspired packages for individuals, couples, and groups.  The signatures include the Herbal Hydrotherapy ritual, which stands out for its fusion of traditional Mexican herbology and time-honored hydrotherapy techniques. This nature-inspired experience draws on the healing power of native botanicals to detoxify, rebalance, and cultivate gratitude—creating a deeply sensory journey that connects guests to the Yucatán and ancestral Mexican healing traditions.

“AVA Signature Mindfulness” is an immersive 130-minute sensory facial and body treatment designed to release deep muscle tension while restoring the skin’s natural radiance. The “Herbal Hydrotherapy” session blends Mexican herbology with traditional hydrotherapy rituals that add up to a grounding journey intended to deliver balance, gratitude, and connection with nature, along with a restorative result. The 150-minute “Perfect Balance,” designed for couples, offers private hydrotherapy, a 100-minute customized aromatherapy face and body massage, and a closing ceremony designed to leave both guests feeling aligned and restored. “The Beauty Party,” popular with bridal and bachelorette groups, is an interactive group hour-long session for four or more guests to share cosmetic tips and beauty secrets in a luxurious setting.

Although there is no shortage of indulgences available at AVA Resort Cancun and Palafitos Overwater Bungalows/El Dorado Maroma, particularly with the Mexican restaurants and steakhouses, the wellness areas provide a fantastic balance that emphasizes the area’s cultural underpinnings and the necessity of unplugging when traveling for business or leisure.

Elyse Glickman

Los Angeles-based Elyse Glickman covers a variety of subjects under the “travel” banner, including food + beverage, wellness and family travel. She has visited 60 countries on assignment for Global Traveler, Travel Age West, Intermezzo, Taste & Travel, Good Food (U.K.), La Reppublica (Italy), Harper’s Bazaar , Lucire (New Zealand/Australia, as U.S. West Editor), C-Suite Quarterly and In The Mix.